Why lightworkers and soulpreneurs must delegate

delegateOne of the biggest challenges for lightworkers is delegating. We put so much heart in our businesses that we feel that no one can possibly do things the way that we do them. But if your business is going to be truly profitable and successful, there are simply too many things for you to do. You’ve got to sleep eventually, and it’s only reasonable to believe that you can accomplish a certain amount of things to your fullest ability in one day. Why sacrifice your talent and skills spreading yourself so thin that you can’t reach your goals and accomplish what needs to get done?

FACE IT: You can’t spend all your time working on everything and expect your business to grow. If you’re spending a lot of time doing meaningless tasks, you aren’t spending time marketing, growing, or developing your business strategy. Failing to build up, as crazy as it sounds, is one of the top reasons that new businesses fail– they can’t get off the ground fast enough because they’re constantly overwhelmed. In the end, no matter how uncomfortable you feel delegating tasks to others remember that you’re freeing yourself up to focus on your core healing services and expanding your business’s reach.

And look at it this way: By hiring others, you’re contributing to the world in yet another way by allowing someone to make a living doing what they do well.

So, how do we effectively delegate tasks? A great source for learning how to do is The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich (Expanded and Updated).

Here are six easy tips to get you started:

1. Lists the steps keeping you from growing your business.

Realizing that there are small tasks that are limiting your growth is essential. Bring in people to do the small stuff, such as disseminating brochures in the community or setting appointments with customers.  Sharing the workload lets you further the reach of your voice, so you can attract new clients and focus your energy into creating bigger, better things.

2. Focus on tasks that increase your cashflow.

Start brainstorming what would make your business more effective, and try to enact that strategy. For example, investing in people to write your e-mail newsletter do your accounting allows you to work toward attracting new clients and meeting with them.

3. Realize what you’re good at.

And delegate what you aren’t. The reality is that if you aren’t good at something, it takes you longer to do it and that means you’re wasting money. For example, rather than spending hours preparing your own taxes, hire an accountant. Or if you know nothing about creating YouTube videos, hire someone who does.

4. Work to streamline tasks.

It’s important to design your development processes to allow your employees increased efficiency while still meeting quality standards. When you hire someone, detail everything that person does so if they stop working with you, you can hand the tasks off to the next person and keep the business running smoothly.

5. If your lack of progress stops you, hand it off. 

You might enjoy a particular aspect of your business, but if you have a problem doing it especially well, you might save money doing it another way, or charging the task to an employee better suited for the job. For instance, if you love presenting your ideas, but have a hard time thinking on your feet, you should probably let a better public speaker handle the presentation. You can share and focus your ideas while they do the legwork.

6. Get other people to do what you hate.

It’s much easier to maintain your drive, focus and enthusiasm when you aren’t doing things you hate. That’s why you work on your own anyway, right? Do what you want to, and have other people do what you don’t. Many lightworkers hate marketing, for example.  If you pay someone who does it well, you don’t have to worry about it.

That way, you’re excited to wake up in the morning and head to your dream job. Isn’t that what being a soulpreneur is about?

For more on learning to delegate, check out The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich (Expanded and Updated).

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