None of us are strangers to fear. If you are running a business it’s natural to have fears as you grow and evolve. But can fear sabotage your business? The answer is yes. A lightworker I know shared recently that she wanted to start an online course. When I asked…
What customers want: Why that’s not your top priority
What do customers want? Take any marketing class and there will be a discussion of how to figure out what customers want and then how to give it to them. However, for lightworkers looking to build a heart-centered business, I say that you should flip that advice on its head.…
What Tarot Readers Should Do When a Client Hijacks a Reading
If you read tarot cards professionally, you’ve likely found yourself with a large assortment of different types of clients. It is true that people come with many different personalities. Some people are cynical; some people are naturally inquisitive. Then there is the type of client who tries to hijack the…
Do Freebies Lead to Paying Customers? We Say No
One of the biggest misconceptions many lightworkers have when starting a business is that you need to give services away for free in order to build a clientele. But does giving away free stuff really translate to paying customers? Before answering that it helps to dig into the mindset of…
3 Lightworker Business Resolutions for 2018
The new year is always full of promise. It’s like an envelope waiting to be opened or a present that you’re ready to unwrap. However, it is also a good time to look back on the year before and see what is different. Then, come up with some lightworker business…
Reiki Businesses: Avoid a Lawsuit with a Reiki Consent Form
As you are building your Reiki business, there are all types of things to keep in mind. Among them are those teeny, tiny legal issues that can come back to bite you. Reiki practitioners provide a healing service. Ideally, clients understand the role that Reiki plays in healing, and how…
Winter Solstice Tips for Soulpreneurs
Like life, business is cyclical. While less conscious entrepreneurs are always racing forward looking for the next mountain to conquer, lightworkers have an understanding of the whims of the Universe. There is ebb and flow; yin and yang. Sometimes it is time to be expressive and creative while other times…
What Lightworkers should do When They Hate Social Media
When you’re working to build a business, you can’t help but look around at what everyone else is doing. You see other lightworkers working Facebook, Twitter and YouTube and you think that you must do the same in order to make your business grow. But do you really have to…
A Feng Shui Fix for More Money
Whether we like to admit it or not, money is critical to a business’s success. Even lightworkers, who are focused on living our purpose, need to bring in money if we’re going to keep the business running. Often lightworkers feel uncomfortable when it comes to asking for money. There have…
How to Get Comfortable Asking for More Money
Lightworkers are no different from other business owners when it comes to one thing: Asking for more money. In fact, studies show that setting prices is one of the more challenging aspects of running a business for many entrepreneurs. I’ve noticed that lightworkers, in particular, often have a hard time…